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GreyTV
24 Jan 2012

GreyTV Announces Membership in Electronic Retailing Association (ERA)

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(Text From The ERA Magazine Member Spotlight)

Who:  Michael Grey’s DRTV Creative Agency GreyTV.

What:  GreyTV is a Los Angeles-based creative production agency that specializes in short and long-form direct response advertising for Television and the Internet.  GreyTV works with agency partners, media organizations, and directly with clients.  Our roster of Directors and Producers features award-winning talents that have delivered outstanding financial results for direct-response clients in a wide range of categories including: Software, TV to Web, Financial Services, Beauty & Cosmetics, Consumer Electronics, Education, Sporting Goods, Home & Garden and others.  In addition to top tier talent, GreyTV manages each client engagement with a proven DRTV methodology that is outcome-based and transparent, ensuring seamless collaboration between clients, media partners and our production team.  Contact us at 1-888-909-6670 to learn more about our DRTV Methodology.

Where:  Los Angeles, CA

Web:  www.greytv.com

Why ERA:  “We’ve enjoyed the networking opportunities that ERA facilitates.  Their events really put you in the heart of the industry” Says Michael Grey, President of the firm.  ”GreyTV has also enjoyed the thought leadership and current events that are published in the ERA newsletter and magazine.  It’s the premiere way to stay in the know”.  


GreyTV in the Electronic Retailing Association Magazine (ERA)More About the Electronic Retailing Association (ERA):
Representing a more-than $300-billion market, the Electronic Retailing Association (ERA) is the only trade association that represents the global leaders of the direct-to-consumer marketplace—companies which use the power of direct response to sell goods and services on television, online and on radio. ERA’s members practice a sophisticated and accountable marketing methodology, leveraging video and audio to compel a direct and measurable response. For more information, visit www.retailing.org.